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Case Study · Digital Transformation

AI-Ready Data & Vector Search for Product Discovery. UAE Tiles & Finishing Retailer.

AI-ready catalog + vector search that reduces search time by 70% and increases conversion by up to 15%. We transformed an e-commerce tile retailer’s product catalog into AI-ready structured data, enabling vector search and conversational product recommendations. Customers previously struggled to search large SKU catalogs manually. The new AI experience reduced search time by 60–70%, increased conversion by 10–15%, and improved YoY revenue by 8–12%.

Vector SearchAI Product DiscoveryE-Commerce Optimization
Client
Tiles & Finishing Retailer, UAE
Industry
Digital Transformation
Date
2025-12-03
Timeline

01The Impact

The results, up front.

Search Time Reduction
65%
Conversion Increase
15%
Revenue Growth YoY
12%

60–70% reduction in search time Conversion increased by 10–15% YoY revenue grew 8–12% Support workload reduced by 30–40% A significantly upgraded purchasing journey

02 — The Challenge

Where they started.

Large tile retailers rely heavily on SKU accuracy and searchability. Customers searching manually encountered friction that slowed decision-making and hurt conversion. Our objective was to turn the catalog into AI-ready data and build a conversational product discovery flow. We began by cleaning and structuring product data, then vectorizing it for similarity search. We implemented embedded vector search that allowed customers to find matching items via chat, natural language, or visual cues. The AI generated product cards with actionable CTAs, comparisons with similar SKUs, and dynamic item lists. This dramatically accelerated decision-making and created an intuitive “assistant-like” experience.

04 — Approach & Methodology

How we got there.

Customers previously spent far too long searching for tiles, often abandoning sessions. With vector search, the system instantly understood intent and surfaced the most relevant SKUs — reducing friction and enabling faster purchase decisions. AI cards and comparison tools addressed uncertainty by helping users evaluate alternatives quickly.

05In Practice

Project samples.

Tiles & Finishing Retailer, UAE project sample 1

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